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Le parfum -

Compared to other senses like sight, hearing, and touch, smell has one of the most direct lines with emotions.
We first remember the smell of our mother, then, over the years, grass, cakes, paper, ink ... A thousand smells are forming continuously a huge olfactory repertoire from which we draw without stops. It is then enough to re-smell an odor to be again
overwhelmed by the emotion linked to it. Through the analysis of scents, and how the humans brain perceives them, we decided to design a darkroom where only smells and emotions can be trusted.
This path is composed of three different steps:
1: The reception and explanation of the concept to customers.
2: The darkroom experience where nine cylinders are up light and which contain selected odors.
3: The customization area, where the visitors can compose their own fragrance.

Creating an Exhibition stand for a
fragrance products in an ephemeral event space
25 m x 10 m x H 4m

Place: International Fair, Paris

Project: Le parfum

Group project 

Year: 2019

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